Use Cases

Use Case: Streamlining Organic Food Exports with a Custom Supply Chain Backend for NAMMA INTERNATIONAL

Feed Master

NAMMA INTERNATIONAL, actively exporting organic food and produce, faced serious bottlenecks in managing orders, vendors, documentation, and international logistics. We stepped in with a scalable backend solution tailored to their workflow—allowing them to operate smarter, not harder.

Client Vision:

NAMMA INTERNATIONAL envisioned a frictionless export journey for their organic produce—right from farm procurement to international delivery. But their growth was being hindered by outdated spreadsheets, fragmented communication, and manual paperwork.

The Objective:

They needed a centralized platform to manage procurement, quality checks, packing, export documentation, container tracking, and partner communication—without bloated ERP software. The aim was to digitize processes while keeping things simple and user-friendly for their lean team.

Core Challenges:
  • No real-time visibility of orders in progress or container statuses
  • Too much dependency on manual documentation and WhatsApp coordination
  • No unified system to track suppliers, QC reports, and export readiness
  • Inability to generate reports for customs, compliance, or buyer audits quickly
Our Solution:

We built a backend platform designed specifically for food exporters. With modular components and clean role-based access, the platform now helps NAMMA manage:

1. End-to-End Order Lifecycle:
  • Create and assign procurement orders to field agents
  • Track supplier batches, quality inspection results, and rejection rates
  • Convert approved batches into export-ready shipments
2. Smart Documentation Engine:
  • Auto-generate packing lists, invoices, and customs declarations
  • Maintain a digital trail of all export paperwork for audits
  • Track country-specific compliance requirements with alerts
3. Real-Time Container & Shipment Tracking:

From container loading to port clearance, NAMMA now has real-time visibility on every step. Milestones, delays, and updates are tracked centrally—ensuring smoother handovers and zero missed updates.

4. Supplier & Buyer Management:
  • Maintain complete supplier profiles with past performance data
  • Link buyers to shipments and export records for faster dispute resolution
  • Generate buyer-specific order summaries and quality assurance snapshots
5. Performance Analytics:
  • Weekly procurement efficiency reports
  • Export margin tracking by product and country
  • Supplier reliability and rejection rate analytics
Impact:
  • Reduced coordination time by over 60% across teams
  • Eliminated manual documentation errors
  • Improved transparency across procurement and logistics operations
  • Faster response times during buyer and customs audits

With the new backend platform in place, NAMMA INTERNATIONAL now focuses on growing their sourcing network and expanding into new geographies—leaving operational complexity to the system we built.

Conclusion:

Sometimes, the right tool isn’t a massive ERP—it’s a focused backend built for your flow. Our collaboration with NAMMA INTERNATIONAL is proof that well-built, role-driven platforms can help businesses scale while staying lean and agile.

Illustration credit: Image by macrovector on Freepik ↗

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